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PARAMOUNT AND NIELSEN SIGN MULTI-YEAR MEASUREMENT …
3 days ago · Nielsen Reports Major Recent Ratings Milestones for CBS and Paramount+ Series. NEW YORK – February 3, 2025 – Paramount Global and Nielsen, a global leader in audience measurement, data and analytics, have signed a new, multi-year deal, effective immediately. The partnership includes measurement for all Paramount platforms: national and local broadcast, …
Paramount, Nielsen Strike New Measurement Deal, Ending …
Nielsen and Paramount Global are counting on each other once again. The two companies have struck a new deal that will reinstate access to the measurement giant’s audience ratings for the media ...
Paramount Global Renews Contract With Nielsen After 4-Month …
4 days ago · Paramount Global has officially renewed its contract with Nielsen, four months after hitting an impasse over cost of services.. The deal announced Monday spans multiple years, effective ...
Paramount Global, Nielsen sign new partnership, ending dispute
3 days ago · Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and analytics services across the CBS parent company's platforms, ending a long ...
Nielsen and Paramount Settle TV Ratings Contract Dispute
3 days ago · Nielsen and Paramount have settled a months-long contract dispute.. The two companies have signed a new, multi-year deal under which Nielsen will provide a host of ratings and analytics services ...
Paramount, Nielsen Sign Multiyear Measurement and Analytics …
3 days ago · Along with the new agreement, Nielsen also released new viewing data for Paramount. In terms of sports, the data showed that CBS’s broadcast of the AFC Championship Game on Jan.26 averaged 57.7 million viewers, setting the all-time record for the AFC and the largest overall NFL conference championship in 15 years.
Paramount/CBS and Nielsen End Dispute, Ink New Multi-Year …
4 days ago · Paramount Global and Nielsen have inked a new, multi-year deal that ends the months-long dispute that saw CBS and Paramount+ reporting viewership of their programming courtesy of <checks notes ...
Paramount announces new multi-year measurement deal with Nielsen
3 days ago · Paramount Global and Nielsen have signed a new, multi-year deal, effective immediately, the companies announced. “The partnership includes measurement for all Paramount platforms: national and ...
Nielsen Makes Paramount Data Less Easy to Analyze in ... - Variety
Dec 20, 2024 · Paramount has been relying on data from VideoAmp, one of a growing number of rivals to Nielsen, to help advertisers track the number of people who watch programming across Paramount’s portfolio...
PARAMOUNT AND NIELSEN SIGN MULTI-YEAR MEASUREMENT …
4 days ago · New York - February 3, 2025/PRNewswire/ -- Paramount Global and Nielsen, a global leader in audience measurement, data and analytics, have signed a new, multi-year deal, effective immediately. The partnership includes measurement for all Paramount platforms: national and local broadcast, all cable networks, and streaming on Paramount+ and Pluto TV.
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