Elon Musk’s artificial intelligence startup xAI launched a Grok app as it seeks to catch up to rivals like Google and OpenAI. Grok, the name of xAI’s flagship chatbot that can be used via Musk’s social media platform X,

Elon Musk’s X (formerly known as Twitter) has a built-in chatbot called Grok. xAI is an artificial intelligence company (AI) company founded by Musk in early 2023, about a year after he bought Twitter. Both X and xAI are privately held companies. Grok started as a chatbot within X. Grok 2 was made available for free on X in December.

Tesla CEO Elon Musk said that Grok chatbot, created by his AI startup xAI, is going to be integrated into Tesla vehicles "soon."

The AI startup launched its first stand-alone consumer app, as the company tries to catch up with more established players such as OpenAI and Google in the generative AI race.

Elon Musk's artificial intelligence (AI) startup, xAI, has launched a new consumer app called Grok, providing users access to the company's chatbot. The Grok app, currently in beta, is available for free on iOS and features xAI's latest model, Grok 2.

Musk has been using this distribution channel since xAI launched its first version of the Grok large language model, adding features like trending story summaries and AI-generated questions on posts as well as releasing the Grok chatbot (initially) to X users exclusively.