On Monday, Feb. 10, the legendary director commended the "Not Like Us" rapper's performance on Instagram — and offered some insight to a historical reference he made. "I Want To Thank My Brother Kendrick For The 40 Acres And A Mule Shoutout Which Has Been The Name Of My Production Company Since NYU Grad Film School,

Rapper Kendrick Lamar won the 2025 Super Bowl with his electric halftime show, and he somehow managed to out-gain the Kansas City Chiefs in ground yardage in the process.

Kendrick Lamar has the hot hand and landed another huge achievement less than two months into 2025. His Super Bowl LIX halftime show is now the most-watched halftime show of all time, outdrawing Michael Jackson’s halftime show from over 30 years ago.