Coca-Cola takes on Olipop and Poppi

Coca-Cola takes on Olipop and Poppi with new prebiotic soda brand, Simply Pop
Coca-Cola is launching a prebiotic soda brand called Simply Pop, taking on upstarts Olipop and Poppi. Starting in late February, consumers on the West Coast and in the Southeast will be able to try Coke’s iteration of the trendy drink.
Coca-Cola Just Launched a Prebiotic Soda to Take on Olipop and Poppi
Prebiotic sodas are all the rage right now, with brands such as Daytrip, Poppi, and Olipop dominating the market for “healthy” soda drinks.
Poppi and Olipop are the trendy new sodas. Coca-Cola is responding
Coca-Cola is entering the “better for you” soda category with a response of its own. This month, the beverage behemoth is rolling out Simply Pop, a prebiotic-packed soda that is flavored with fruit juice and vitamins that it claims “supports gut health,
How will Coca-Cola’s prebiotic drink launch shake up the gut health soda category?
Coca-Cola enters the prebiotic soda market with Simply Pop: a move projected to take the fast-growing category to the next
Here's What You Really Need To Know About Poppi, Olipop, Culture Pop, And Other "Gut Healthy" Sodas, According To Dietitians
O’Meara added, "Probiotics are typically found in fermented foods like kimchi, sauerkraut, kombucha, or even sourdough. Prebiotics are typically found in high-fiber foods like fruits and vegetables. A common source of prebiotics people probably consume on a daily basis include onions and garlic!"
Gutsy move: Coca-Cola launches prebiotic soda to compete with Olipop and Poppi
Coca-Cola is launching its own prebiotic soda brand called Simply Pop in order to compete with gut-healthy industry pioneers Olipop and Poppi.
Prebiotic soda brand Olipop valued at $1.85 billion in latest funding round
Prebiotic soda brand Olipop said Wednesday that it was valued at $1.85 billion in its latest funding round, which raised $50 million for the company.
Coca-Cola enters trendy prebiotic soda market with Simply Pop
The drink, which contains fiber for gut health and Vitamin C and zinc for immunity support, pits the beverage giant against fast-growing upstarts Olipop and Poppi.
Coca-Cola jumps on ‘gut-healthy’ soda trend with prebiotic drink to rival Olipop, Poppi
It seems Coca-Cola has grown sick of stomaching Poppi and Olipop’s success with “gut-healthy” sodas – so the legacy brand is launching its own prebiotic drinks. Coca-Cola’s Simply prebiotic sodas will be sold in five fruity flavors: Strawberry,
In new era of soda wars, Coke launches prebiotic soda Simply Pop
Coca-Cola is diving into the burgeoning field of soft drinks promoted for their health benefits by launching its first prebiotic soda called Simply Pop. The debut of the Atlanta-based beverage giant’s new juice-based sodas comes as companies like Olipop and Poppi carve out a new niche in the huge beverage market.
Gut check: Coca-Cola introduces new prebiotic brand to take on Poppi and Olipop
Coca-Cola (NYSE:KO) has entered the fast-growing prebiotic soda market with the launch of Simply Pop, as it looks to carve out market share in the growing healthier soda alternative category. The new drink,
Daily Meal on MSN23h
Coke Is Officially Coming After Olipop With This New Line Of Sodas
Cola is presenting a challenge to prebiotic soft drink purveyors OLIPOP with a lineup of all-new flavors made with real fruit ...
Olipop Valued at $1.85 Billion in $50 Million Funding Round
Olipop Inc., the high-fiber, lower-sugar soda startup, raised $50 million in a Series C funding round at a valuation of $1.85 ...
‘Gut Pop’ Is Injecting New Fizz Into the Beverage Aisle
Coke and PepsiCo are jumping into the fast-growing market for prebiotic sodas, now cornered by upstarts Olipop and Poppi.
Food Dive6d
Olipop valued at nearly $2B following latest funding round
The prebiotic soda offering is the top non-alcoholic brand in the U.S. by dollar sales and unit growth, according to the ...
Olipop Just Landed a $1.85-Billion Valuation After Raising $50 Million. Here’s How It Plans to Spend the Cash
Prebiotic soda brand Olipop just closed a $50-million Series C funding round valuing the company at $1.85 billion. J.P.
Olipop Just Brought Back an Iconic Soda Flavor—and Fans Say Their 'Prayers Have Been Answered'
Prebiotic pops have been bringing new life to the beverage aisle, boasting fresh flavors and innovative approaches to soda ...
Olipop makes major move to become a billion-dollar company
A view of Olipop during the Food Network New York City Wine & Food Festival.Rob Kim/ Although Olipop launched only seven ...
After Poppi Fumbled Its Super Bowl Marketing Move, Competitor Olipop Went on the Offensive
On social media, one prebiotic soda brand is dialing up its attack as its rival reconsiders its influencer marketing strategy ...