River cruises are “more about the experience off the ship than on,” a travel journalist says. Viking and American Cruise ...

"Celebrity River Cruises will bring our Edge Series' sophistication to iconic rivers, starting in Europe," said President Laura Hodges Bethge.

Royal Caribbean Group will launch Celebrity River Cruises in Europe in 2027, featuring 10 ships inspired by its Edge series.

Bookings are already off to a record start in 2025 for Royal Caribbean, and the company is now set to expand its offerings further by breaking into river cruises, the CEO told Skift.

Cruise giant expands via Celebrity Cruises. The new fleet of 10 Edge-class river ships will begin sailing in Europe in 2027, ...

European river cruise guide:'You're not fighting the ... Jason Liberty, president and CEO of Celebrity’s parent company, Royal Caribbean Group, noted that roughly half of its guests have been ...

Forget the Atlantic or Caribbean oceans — Celebrity Cruises hopes you'll consider cruising European rivers instead, helping its big bet on a growing and lucrative market segment. The premium Royal ...

Travel advisors say Europe's rivers are ready for a new player with the reach of Royal Caribbean Group, Celebrity's parent company.

The cruise company's CEO spoke about Royal Caribbean Group's addition of Celebrity River Cruises to its portfolio ...

The recent announcement that Celebrity Cruises will enter the river cruise market in 2027 is set to pique the interest of ...

The news comes after Celebrity Cruises announced it had ordered a sixth Edge Series ocean ship. Celebrity Cruises is ...

Royal Caribbean Group is entering the river ... will begin taking bookings later this year for European river cruises in 2027. In an interview with Skift, President and CEO Jason Liberty said ...