Vue has unveiled its first campaign since appointing Hijinks as its lead creative agency. The campaign highlights the cinema chain’s Ultra Lux seats, designed to elevate the movie-going experience wit ...
The Perfume Shop has tapped one-to-one retail media ecosystem, Optimo, to provide personalised advertising solutions for its customers. Using Optimo, The Perfume Shop plans to deliver highly targeted ...
Xbox has teamed up with LG Electronics to bring the Xbox App to LG Smart TVs. Starting February 18, certain LG Smart TVs will ...
Yorkshire Tea has enlisted Happy Valley actress Sarah Lancashire CBE to star in its latest campaign. Created by Lucky ...
Millennials have surpassed Gen Z in social shopping across TikTok, Instagram and Facebook, according to new research.
Dove has launched a new ad inviteing consumers to “wash away the day”. Developed by Ogilvy New York with support from Ogilvy ...
The ATP Tour, the men’s professional tennis circuit, has unveiled a new brand platform driven by a global marketing campaign ...
Cadbury unveiled the latest installment of its celebrated “There’s a Glass and a Half in Everyone” campaign, part of the ...
Grand Games has secured $30 million in Series A funding, with Balderton Capital leading the round. The funding also saw ...
Cryptocurrencies such as Bitcoin and Ethereum have seen impressive increases in the first part of 2024. This simply means ...
Johnny Vegas has teamed up with Smart Energy GB to simplify the smart meter installation process in a new comedy web ...
Robert Wildner, Co-founder and CEO of AVOW, emphasizes that app developers and mobile marketers must adapt to emerging trends ...