These variances in how we perceive color are a key point to companies that produce a Color of the Year. They must consider how most of the population is going to respond to a particular color.

There’s a good reason, too, as KitchenAid’s Artisan model is rated the best stand mixer in our buying guide. Apart from the ...

Asian American communities around the U.S. and around the world are ringing in the Year of the Snake Wednesday, including in ...

That’s the description that Pantone gives its Color of the Year for 2025 — Mocha Mousse (17-1230). The shade “nurtures us with its suggestion of the delectable qualities of chocolate and ...

If you love all things butter, then you’re in for a treat. KitchenAid’s Color of the Year is Butter, and it’s almost as rich and creamy as the real thing. You can pick up the brand’s iconic 5-Quart ...